Vintage Kin
The world of vintage is very small,
which I did not realise before opening the shop. On the opening week people
came from all over London saying they had heard we were opening and they own
this shop or work at this magazine. Now this is both nice and unsettling
(someone who I will call mean came in on my first day and yes I did do a little
cry afterwards but that only happened once) as you have the feeling that you
are being sized up, what are your prices like, your stock, your shop decoration
and even the outfit you are wearing! But as times goes on you realise they are
all here to support you to take some of your shop flyers, do a Follow Friday on
Twitter and wish you well and say yes times are hard but stick with it you will
do alright.
I have had people buy stuff from my
shop who own their own shop and not ask for a discount or mates rates they are
trying to support you – because you are vintage kin. Through this a network
builds up where you become known, others recommend you and things happen. Like
Lena who own Vintage Guide to London who wrote a review when we first opened
and through that we have got in to Time Out from her piece on us and we also
won 2012 Best New Vintage Shop too. It is this kinship that makes you feel that
you have become part of a community and that unlike big chains we are not
competing with each other we are just trying to survive in this though time.
Here is a few of our favourite local
vintage shops.
Cha Cha Cha in the mews in Muswell
Hill, they have loads of beautiful dresses and their prices are really great
they stock a small men’s section with really cool pieces and they have vintage furniture
and home ware – oh and they sell online too
20-22 Avenue Mews N10 3NP
Mishka in Middle Lane Crouch End now
this shop truly is a treasure trove filled with Ossie Clark’s and original
twenties gowns and the owner lizzie is beyond lovely and knows loads about
vintage fashion too.
210-212 Middle Lane,
Tottenham
London, N8 7LA
And lastly is Rock Candy on Holloway
road the owner Emma has a great eye for what’s on trend this season and her
prices are crazy cheap she also sells online too and is well worth a visit.
Rock Candy is
located at 716 Holloway Road, London, N19 3NH.
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